BUSINESS

MALAYSIA AUTOSHOW 2024 AIMS TO ACHIEVE UP TO RM1.7 BLN POTENTIAL SALES - MARII

12/12/2023 05:53 PM

KUALA LUMPUR, Dec 12 (Bernama) -- The Malaysia Autoshow 2024 (MAS 2024) is set to open its door again from May 21-26, 2024, aiming to achieve up to RM1.7 billion potential sales value, said its organiser the Malaysia Automotive, Robotics and IoT Institute (MARii).

Chief executive officer Azrul Reza Aziz said the target is set due to the significant expansion of the event giving more exhibition space and providing more room for innovation and excitement.

The exhibition space available for next year would be bigger at 40,000 square metres (sq m), as compared to this year’s 30,000 sq m, he said to reporters during the soft launch of MAS 2024 here today.

In a separate statement, Azrul Reza said the show would take full advantage of the facilities available at the exhibition sites by featuring the full car buying experience for visitors, namely test drive routes, car auctions and vehicle accessories.

He said that following these additions, MAS 2024 is expected to attract 250,000 visitors who would seek the latest in automotive safety and technology in an event designed to be an engaging experience for the whole family.

"Following the tremendous showing from exhibitors and support from visitors, we are humbled by the support already shown for MAS 2024 so far.

“I am happy to report that until now, a large portion of the exhibition space has already been booked and taken up by exhibitors," he added.

MAS 2024 will be held at the Malaysia Agro Exposition Park Serdang and IOI City Mall, showcasing the latest vehicle models on the market covering both the internal combustion engine and electric vehicles. 

The public can obtain more information about the event via its website at https://www.autoshow.my or its social media channels.

-- BERNAMA

 


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