Nikkei Online Edition Hits One Million Paid Subscribers, Achieving Landmark Milestone

KUALA LUMPUR, Dec 16 (Bernama) -- Nikkei Inc has announced its Nikkei Online Edition has surpassed one million paid subscribers, becoming the first domestic digital news media to achieve this significant milestone, according to a report by Reuters Institute for the Study of Journalism.

The recent rapid growth has been driven by increased subscriptions in the corporate and education sectors. Nikkei continues to expand beyond its role, evolving from a key news source to an essential service for a broader audience.

Launched in 2010, the Nikkei Online Edition early success was driven by a strong uptake from individual subscribers, but in recent years, it has seen a rapid increase in adoption by corporations and the education sector.

Companies use the service as a source of essential information as well as for corporate training, while educational institutions are increasingly turning to it as a resource for inquiry-based learning.

This year, the number of paid subscriptions to Nikkei Online grew by 13 per cent, reaching 1.01 million, a 100,000 increase over December 2023, according to Nikkei in a statement.

Meanwhile, paid subscriptions to Nikkei's digital media subscriptions overall, including services such as the "NIKKEI Prime" series, exceeded one million in December 2023 and reached 1.17 million as of December this year.

With a total of 3.7 million paid digital subscriptions across its global platforms, including English-language media "Nikkei Asia" and the Financial Times (FT), Nikkei is now the third-largest paid digital news media provider globally, following the New York Times and Dow Jones, which publishes the Wall Street Journal.

Founded as a market news provider in Japan in 1876, Nikkei has grown into one of the world’s largest media corporations, with 37 foreign editorial bureaus and approximately 1,500 journalists worldwide.

-- BERNAMA