Xsolla Expands Global Payments Portfolio Across 18 Markets

KUALA LUMPUR, March 4 (Bernama) -- Xsolla, a global video game commerce company, has announced a major expansion of its global payments portfolio across 18 markets in Europe, the Middle East, Africa, and Asia.

According to Xsolla in a statement, this expansion enables developers to reach new paying users, improve conversion rates, and deliver payment experiences tailored to local player preferences.

Xsolla President, Chris Hewish said localised payments are among the most powerful drivers of conversion and growth for video game developers.

“By expanding our payment coverage across 18 markets, we are giving developers all the things they need to reach players with the payment methods they already trust without adding complexity to their operations,” added Hewish.

The newly supported payment methods include Local Amazon Pay in Japan, which provides fully localised checkout experiences in Japanese yen for over 100 million registered Amazon Japan accounts.

In Iraq, Zain Cash is expanding access to mobile-first payment options, where mobile numbers serve as primary digital identities for more than 40 million people, while Tamara, which operates in Saudi Arabia and the United Arab Emirates, offers flexible Buy Now, Pay Later options to more than 15 million users.

M-Pesa in Tanzania unlocks access to the country’s leading mobile money ecosystem with over 26 million accounts, whereas Zamtel in Zambia supports mobile money transactions for more than 4.3 million subscribers, covering over 20 per cent of the market.

Across Europe, the Aircash app and vouchers are now available in 12 countries, including Germany, Italy, Spain, Poland, and Austria, offering localised digital wallet and voucher options through a network of over 200,000 cash-loading points.

These integrations provide a seamless, localised checkout experience, allowing players to pay in familiar currencies using trusted local methods. For developers, this translates to broader global reach, improved conversion rates, and simplified operations without requiring custom payment integrations or local infrastructure.

-- BERNAMA