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BUSINESS • 30/10/2025 04:06 PM

MoneyHero Launches AI Initiative To Boost Revenue, Margins In Southeast Asia

KUALA LUMPUR, Oct 30 (Bernama) -- MoneyHero Limited (MoneyHero) has launched Project Odyssey, a group-wide artificial intelligence (AI) initiative intended to accelerate revenue growth and expand operating margins through intelligent automation and conversational product experiences.

The launch of Project Odyssey follows a period of strong financial momentum, as the company’s top-line revenue grew by more than 20 per cent quarter-on-quarter from the first quarter to the second quarter of 2025, driven by higher conversions across credit card, personal loan and insurance verticals.

With that acceleration, the company remains on track to achieve positive adjusted earnings before interest, taxes, depreciation, and amortisation (EBITDA) and generate free cash flow in the later part of 2025, supported by a solid balance sheet with approximately US$30 million in cash and cash equivalents as of June 30. (US$1=RM4.18)

Concurrent with the launch, MoneyHero has begun deployment of its AI-powered Car Insurance SaverBot Beta on WhatsApp in Singapore beginning next month, with full deployment expected in 2026. Pilot testing shows users can complete quotes in under three minutes, compared to eight to12 minutes via traditional web forms.

“Project Odyssey applies AI pragmatically to remove customer friction and lift conversion across our higher-margin verticals. The Car Insurance SaverBot Beta converts a multi-step form into a single conversation, making it easier for our 8.6 million members to navigate complex financial decisions.

“Early pilots are encouraging, and our focus is scaling this across our insurance vertical to drive measurable conversion and revenue impact through 2026,” said MoneyHero Group Chief Executive Officer, Rohith Murthy in a statement.

The Car Insurance SaverBot Beta enables users to compare car insurance policies in real time through natural conversation; understand key policy benefits and access more detailed information; and proceed to complete the purchase of a selected policy option that aligns with the user’s stated needs.

The company expects to report third-quarter 2025 financial results in early December, along with updates on Project Odyssey’s development and anticipated financial impact through 2026.

-- BERNAMA

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