Xsolla Offerwall: A Game-changing Solution To Boost Monetisation, Player Engagement

KUALA LUMPUR, March 6 (Bernama) -- Xsolla, a global video game commerce company, has launched Xsolla Offerwall, a dynamic solution designed to enhance game monetisation and player engagement. 

Xsolla Chief Strategy Officer, Chris Hewish emphasised the impact of the new tool, stating that Xsolla Offerwall gives developers a new way to unlock revenue while enhancing player experiences with rewarding and engaging opportunities.

“This solution is a game-changer for developers looking to expand their monetisation efforts and engage players in multiple ways,” he said in a statement.

This solution tackles a major challenge for game developers—monetising players who do not make in-app purchases. With Xsolla Offerwall, developers can offer players virtual rewards in exchange for completing tasks or engaging with advertisements, creating a more balanced approach to monetisation while driving higher player engagement and revenue growth.

Xsolla Offerwall stands out in the industry by offering developers and publishers up to 90 per cent revenue share, far exceeding the typical industry average of 30 to 60 per cent. This generous model ensures that developers maximise their revenue while maintaining flexibility in their global monetisation strategies.

It allows easy integration with existing games, providing developers with multiple benefits, including engaging players with a diverse range of tasks, ensuring players remain actively involved; and providing quests and rewards that appeal to a global audience in which developers can capture revenue from untapped markets and drive results at scale.

The solution also enhances user authentication with SMS-based verification, improving traffic quality and preventing fraud, which ensures secure transactions and a smooth experience for both players and developers.

Additionally, the introduction of redeemable Xsolla Points rewards players with more than just in-game currency, fostering greater engagement, encouraging increased participation in offers, and providing long-term value through in-game rewards.

Xsolla Offerwall is now available for monetisation and advertising opportunities in the United States with plans for global expansion, unlocking new revenue streams and deeper connections with players globally.

-- BERNAMA