SIA GROUNDS 'FLIGHT TO NOWHERE' PLAN
SINGAPORE, Sept 29 -- Singapore Airlines (SIA) will not pursue its “flight to nowhere” plan after considering several factors, including environmental implications and financial viability.
Instead, the flag carrier airline of Singapore has introduced three new initiatives -- a dining experience onboard an A380 aircraft, tours of its training facilities and a home delivery service, featuring its first-class and business-class meals.
“The one-off short tour flight idea, or ‘flight to nowhere’, was initially considered but not pursued after a review.
“The three initiatives, dubbed ‘Discover Your Singapore Airlines’, were the result of a market study and comprehensive review which took into account factors such as the attractiveness of the initiatives to our customers and members of the public, environmental implications and our financial viability,” the airline said in a statement here today.
SIA chief executive officer Goh Choon Phong said with the COVID-19 pandemic drastically reducing the number of flights operated by the SIA Group, they have created unique activities that would allow engagement with fans and customers during this time.
“These experiences offer something for everyone – from frequent flyers who miss our world-class in-cabin products and service, to couples and families who want an exclusive dining experience, and parents who are after an enjoyable activity-filled day with their children during the school holidays,” he said.
For more information, visit www.singaporeair.com/DiscoverYourSIA.
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