KUALA LUMPUR, Sept 13 (Bernama) -- Blackmores (Malaysia) Sdn Bhd, a pioneer in natural health, has received the Platinum brand in the prestigious Trusted Brands 2024 Awards in the Vitamins and Health Supplements category.
This marks Blackmores’ 10th win of the Platinum award for Trusted Brands in the country.
Blackmores Malaysia and Singapore Country Manager Kumaran Chandrasergaran said this accolade, voted by Malaysian consumers, reaffirms Blackmores' unwavering commitment to providing high-quality supplements and its position as a most trusted name in health and wellness.
“At Blackmores, quality is paramount across our products and services. Being awarded our tenth recognition as a Platinum award-winning brand this year, we are extremely proud that our dedication to excellence has continued to be recognised.
“It is an honour to remain a leading choice among Malaysians for their holistic health,” he said in a statement today.
Kumaran said the award's credibility is rooted in independently surveying over 8,000 consumers in key Asian markets, underscoring the trust that Malaysians place in Blackmores.
“Participants begin by rating brands based on six major attributes of trustworthiness, quality, value, customer understanding, innovation and social responsibility. Multiplying votes with average attribute scores then determined the final rankings, ensuring objective and statistically accurate results,” he added.
He said Blackmores’ success is built on an unwavering commitment to quality with each product reflecting the brand’s evidence-based practices in determining the optimum dosage in each supplement.
“Undergoing over 30 rigorous quality tests and checks, Blackmores upholds the highest standards of safety and efficacy to ensure each supplement consistently meets customer expectations as well as regulatory standards,” he said.
Kumaran said this meticulous approach is matched by a deep commitment to sustainability and community.
“Committed to giving back to the spaces in which they operate, Blackmores remains steadfast in minimising its environmental impact.
“The brand practices responsible sourcing and initiatives aimed at reducing waste, such as ensuring that up to 98 per cent of their packaging is recyclable - steadily working towards Net Zero Emissions by 2030, to secure a healthier future for all,” he said.
He said Blackmores looks ahead to remaining at the forefront of natural health innovation, through its Blackmores Institute.
The company continues to invest in research and development, creating new products based on the latest scientific findings to fulfil the ever-evolving needs of consumers.
For more information on Blackmores natural healthcare products, visit blackmores.com.my.
-- BERNAMA
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