IPRM EXPANDS ITS REACH, STRENGTHENING THE FUTURE OF MALAYSIAN PR

KUALA LUMPUR, Dec 17 (BERNAMA) -- The Institute of Public Relations Malaysia (IPRM) is proud to announce significant milestones in its mission to fortify the future of public relations in Malaysia. 
With the addition of 5 new university chapters to the Institute of Public Relations Malaysia Student Association (IPRMSA) network, IPRM continues to expand its reach, empowering the next generation of PR professionals. 
In a statement today, IPRM said the five new student associations are from, University of Malaya (UM), University Malaysia Sabah (UMS), University Malaysia Sarawak (UNIMAS),  Xiamen University Malaysia and the Management and Science University (MSU).
 The network now spans 20 IPRMSA university chapters, offering students unparalleled opportunities for professional development, networking, and mentorship. 
By connecting students with industry leaders and providing access to various types of events, workshops, and seminars, IPRMSA ensures that members are well-equipped to excel in their careers, it said.
IPRMSA provides a dynamic platform for students to engage with industry leaders, participate in professional development activities, and gain valuable insights into the world of public relations. 
With this substantial increase in membership, IPRMSA is set to offer even more opportunities for events participation networking, mentorship, and skill-building, ensuring that students are well-prepared to excel in their future careers.
"We are thrilled to welcome these new chapters into the IPRMSA network and to formalize our partnership with MACE," said IPRM Education Director, Associate Professor Dr Nurul Ain Mohd Hasan. 
"These initiatives underscore our commitment to nurturing talent, promoting excellence in public relations education, and driving the industry's bright future."
In a strategic move to enhance the educational landscape and foster stronger industry-academia collaboration, IPRM had recently signed a Memorandum of Understanding (MOU) with the Malaysian Association of Communication Educators (MACE), with currently over 200 PR and communication lecturers and professors across Malaysia. 
This partnership aims to provide comprehensive resources and support for communication educators and students, bridging the gap between academic knowledge and industry practice. 
The MOU was signed by IPRM President, Jaffri Amin Osman, and MACE President, Professor Dr Mohd Yahya Mohamed Arifin and witnessed by the Chair of IPRM’s Accreditation Board and MACE’s Advisor, Professor Dato' Sri Dr Syed Arabi Idid.
With the MOU, IPRM envisions leveraging MACE's extensive network of over 200 members to foster a collaborative environment where educators and industry professionals can exchange ideas, conduct joint research, and develop innovative curricula that reflect the evolving needs of the PR landscape.
-- BERNAMA