KUALA LUMPUR, July 2 (Bernama) -- OPPO Malaysia has unveiled its latest smartphone line-up, the OPPO Reno14 5G Series, which combines advanced artificial intelligence (AI) photography technology with aesthetic designs inspired by the evolving lifestyle of the younger generation (Gen Z).
The series, comprising the OPPO Reno14 Pro 5G, OPPO Reno14 5G, and OPPO Reno14 F 5G, offers a range of innovative features tailored to meet the demands of today’s modern lifestyle.
OPPO Malaysia Marketing manager Jonathan Lim said the OPPO Reno14 5G Series combines OPPO’s cutting-edge AI Flash Photography with a stunning Iridescent Mermaid design that reflects Gen Z’s spirit of freedom and courage through multi-coloured sparkles.
“The OPPO Reno14 5G Series also comes with a wide-angle camera feature that performs well in low-light settings, making it ideal for concerts or night outings.
“With the AI Flash Photography’s 0.6x wide-angle feature, everyone in the frame is captured clearly even under low-light conditions,” he said after the launch of the latest smartphone series here yesterday.
Lim said the series is also powered by the MediaTek Dimensity 8450 mobile platform, which delivers a 41 per cent improvement in multi-core performance and a 44 per cent reduction in power consumption compared to the previous generation.
To ensure optimal performance, he said all the OPPO Reno14 F 5G Series models come with advanced cooling with Vapour Chamber (VC), while the Reno14 5G and Reno14 Pro 5G feature an AI Nano Dual-Drive Cooling System.
“All models are available in a range of attractive colours – the Reno14 Pro 5G in Opal White and Titanium Grey; the Reno14 5G in Opal White and Luminous Green; and the Reno14 F 5G in Opal Blue, Glossy Pink and Luminous Green,” he said.
In conjunction with the official launch of the OPPO Reno14 5G Series, customers may place pre-orders from yesterday until July 12 and enjoy an instant rebate of between RM150 and RM200, along with exclusive rewards worth up to RM2,396.
The series is available from RM1,399, with pre-orders coming with various attractive rewards, including the OPPO Care Plus plan and exclusive accessories.
Meanwhile, popular singer Iman Troye described the mermaid design as vibrant, saying it truly reflects the active and stylish lifestyle of Gen Z.
“AI Flash Photography is really useful when I’m taking photos at concerts or capturing my OOTN (Outfit Of The Night),” she said.
Consumers may visit www.oppo.com.my or follow OPPO Malaysia’s official social media channels for more information on the OPPO Reno14 5G Series.
As part of yesterday’s launch campaign, OPPO also held its first-ever music event – the Out-Of-Office (OOO) Music Festival – aimed at engaging the Gen Z community while celebrating the ‘lepak’ culture that is synonymous with Malaysian society.
--BERNAMA
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