Labuan Advances Cashless Society And Safer Internet Campaign At Borneo Flora Festival 2025

LABUAN, July 27 (Bernama) -- The push toward a digitally empowered and cyber-safe society took centre stage today at the Borneo Flora Festival 2025 with the unveiling of two major initiatives, the Cashless Society Initiative and the Safe Internet Campaign, aimed at boosting digital literacy and strengthening online safety in this duty-free island.

Held at the Malaysian Communications and Multimedia Commission (MCMC) booth, the launch showcased the government’s commitment to accelerating digital transformation while promoting a culture of safe internet usage among all segments of society.

The event was officiated by Minister in the Prime Minister’s Department (Federal Territories), Datuk Seri Dr Zaliha Mustafa.

MCMC Federal Territory director Faisal Hamdi Mohammed Ghouth delivered a detailed briefing on both initiatives, which form part of the broader Smart Labuan programme and the National Online Safety Framework (NOSF). 

“The Cashless Society initiative seeks to enhance public awareness, acceptance, and confidence in digital payments, particularly among retailers and businesses,” he said.

Faisal said supported by government agencies, financial institutions, and digital service providers, the initiative is aligned with the Financial Sector Blueprint 2022-2026, which targets 400 cashless transactions per capita by 2026.

Meanwhile, he said the Safe Internet Campaign (KIS) is a nationwide initiative designed to enhance digital resilience against threats such as cyberbullying, online scams, digital gambling, and child sexual abuse material (CSAM). 

“The campaign also supports Malaysia’s national cybersecurity agenda by increasing public awareness and readiness in the face of evolving online risks,” he said.

--BERNAMA