Sabah's First Locally Developed e-Hailing App Borneo VeGO Launched

By Jailani Hasan

KOTA KINABALU, Aug 17 (Bernama) -- Sabah’s first locally developed e-hailing application, Borneo VeGO E-Pengangkutan (Borneo VeGo), has been officially launched, marking a new milestone in the state’s journey towards digital innovation and community-driven entrepreneurship.

The launch was officiated by Deputy Chief Minister Datuk Seri Masidi Manjun, representing Chief Minister Datuk Seri Hajij Mohd Noor, yesterday in the presence of cooperative leaders, entrepreneurs, and community stakeholders

Cooperative of Borneo Transport Entrepreneurs (KUPBB) advisory chairman Rosli Awang Damit said Borneo VeGO was more than just a transportation service.  Built under KUPBB, the app is a digital entrepreneurship platform designed to empower local communities.

“Borneo VeGO is not just an e-hailing app. It is a symbol of modern cooperative strength, developed with the spirit of togetherness, fair income distribution, and shared benefits. In terms of functionality, effectiveness, and user comfort, Borneo VeGO can stand alongside global players such as Grab,” Rosli said in a statement to Bernama.

He explained that, unlike conventional platforms, Borneo VeGO was created to ensure fairer commission structures and to allow more local drivers, particularly those from rural areas, to participate in the digital economy without depending on external companies. Beyond transport, Rosli said the app also includes food and beverage delivery as well as daily essentials, opening new opportunities for small traders, night market vendors, and traditional food entrepreneurs. “This initiative will inject fresh momentum into Sabah’s micro, small and medium-sized enterprises,” he added.

Rosli said the launch was only the beginning, as KUPBB plans more collaborations, training, and incentives to enable more Sabahans to participate and benefit from this digital transformation. 

“While challenges lie ahead, with government support, strong community cooperation, and the determination of our cooperative members, Borneo VeGO will continue to grow and become a pride of Sabah,” he continued. “Borneo VeGO is not just an e-hailing service. It is a unifying platform that connects passengers and drivers, while building a sustainable digital economy for the people of Sabah.”

-- BERNAMA