NIKKEI ONLINE EDITION: FIRST IN JAPAN TO REACH 1 MILLION PAID DIGITAL SUBSCRIBERS

16/12/2024 04:56 PM

TOKYO, Dec 16 (Bernama) -- Nikkei Inc. announced on December 10 that the number of paid subscribers to the Nikkei Online Edition has surpassed 1 million, making it the first (*) domestic paid digital news media to achieve this milestone. The recent rapid growth has been driven by increased subscriptions in the corporate and education sectors. Nikkei continues to expand beyond its role as a must-read news provider into becoming a must-use service for an increasingly wider audience.
(*) According to a report by Reuters Institute for the Study of Journalism
https://reutersinstitute.politics.ox.ac.uk/digital-news-report/2024/japan )

The Nikkei Online Edition launched in 2010. Early success was driven by a strong uptake from individual subscribers, but recent years have seen a rapid increase in adoption by corporations and the education sector. Companies are using it as a source of essential information as well as for corporate training, while educational institutions are increasingly turning to it as a resource for inquiry-based learning.

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