Denodo Recognized As “One To Watch” In Snowflake’s Modern Marketing Data Stack Report

PALO ALTO, Calif., June 24 (Bernama) -- Denodo, the AI data layer, powering trustworthy agents and applications, and a Premier Snowflake partner, announced at Cannes Lions 2026 that it has been recognized by Snowflake, the AI Data Cloud company, as a Data Integration and Data Modeling “One to Watch” in The Modern Marketing Data Stack 2026 report for enabling agentic AI solutions for marketing leaders.

Now in its fifth year, Snowflake’s Modern Marketing Data Stack report reflects a major shift in how marketing organizations operate — from fragmented tools toward AI-driven, agentic systems built on governed data foundations. This edition draws on insights from more than 11,500 Snowflake customers and ecosystem partners across 13 categories, highlighting how organizations are bringing industry-leading applications directly to their data to drive faster execution and proven business outcomes across the marketing lifecycle, while addressing the growing demands of data gravity, privacy, and trust.