KUALA LUMPUR, Oct 21 (Bernama) -- Hong Kong Tourism Board (HKTB) has successfully launched the first activation in its pioneering three-year global partnership with Art Basel, welcoming visitors worldwide to a Hong Kong-style café, a “Cha Chaan Teng”, within the Grand Palais, from Oct 18 to 20.
Visitors enjoyed an array of Hong Kong delicacies, including pineapple buns, egg tarts, mango pudding, and ‘Yuen Yang’ milk tea, as well as a special chandelier-like illuminated installation by Hong Kong-based artist Trevor Yeung.
This new artwork forms part of Yeung’s Chaotic Suns series, last seen at the 24th Biennale of Sydney (2024), perfectly illuminating the traditional décor of the cha chaan teng, with cosy booth seating and eclectic floor tiles.
HKTB Executive Director, Dane Cheng said in a statement it has been a pleasure to witness the enjoyment of visitors trying the authentic culinary offerings and looked forward to welcoming more fair attendees to immerse themselves in Hong Kong’s unique culture and hopefully welcome them to the city in the near future.
Meanwhile, Art Basel Hong Kong Director, Angelle Siyang-Le said: “This holistic presentation underscores the vital connection between artists and their local cultures. We eagerly anticipate welcoming guests to explore Art Basel Hong Kong next March and to experience the city's vibrant and expanding cultural landscape.”
The positioning of the Cha Chaan Teng within the locality of Paris encapsulates Hong Kong’s intrinsic ‘East meets West’ culture and fortifies Hong Kong’s position as Asia’s arts and culture hub.
By spotlighting the city within the context of a world-class arts platform, HKTB provided enjoyment and enhanced understanding of Hong Kong living culture for thousands of international art and culture lovers.
HKTB is also excited to build on the success of its first activation at Art Basel Paris, travelling to Art Basel Miami Beach scheduled later this year on Dec 6 to 8, with another themed pop-up showcasing Hong Kong culture.
Plans are also already underway for its anticipated activation in its home city during Art Basel Hong Kong from March 28 to 30, 2025, for which more details will be announced in due course.
-- BERNAMA
