Allianz Life’s Kingmaker Project To See New Generation Of Professional Agents

KUALA LUMPUR, Oct 8 (Bernama) -- Allianz Life Insurance Malaysia Berhad (Allianz Life) is setting new standards in the life insurance industry with its new Kingmaker project, designed to elevate the company to become the best-in-class insurer in Malaysia.

Allianz Life in a statement today informed that the project is a part of the company’s strategy to cultivate a new generation of professional agents with a target to double up overall business performance in the next five years.

“These agents will not only deliver unparalleled customer experiences but also play a crucial role in securing the future for Malaysians,” the company said in a statement.

Allianz Life chief executive officer Charles Ong was quoted as saying in the statement that the project emphasised significant investments in digital tools and systems.

“Enhancements such as Allianz 360 for agents and MyAllianz for customers are designed to facilitate more timely, meaningful, and engaging interactions, ultimately boosting customer satisfaction,” he said, adding that the Kingmaker initiative also addresses the concerns voiced by its agents and customers.

He said, at Allianz Life, customers were central to everything they do and they were committed to breaking down barriers, enhancing attentiveness, and delivering exceptional service.

“We believe that achieving this requires advancing the professionalism and expertise of our agents,” he said.

Charles said Allianz Life is also providing its Allianz Life Changer with top-tier training and support, empowering its agents to excel in their roles which includes specialised training such as the Pinnacle Excellence Programme with INSEAD, Allianz Masterclass with Sandro Forte and Kinder Brothers International Professional Patterns of Leadership, among others.

In addition, he said Allianz Life is focused on developing sustainable products that cater to various life stages such as the Allianz EverLink Plus and Allianz EverLink Signature which provide high coverage protection to cater for different needs such as estate planning.

Further strengthening its commitment, he said Allianz Life has partnered with Allianz General Insurance Company (Malaysia) Berhad under the One Allianz campaign, which offers the One Allianz customers with exclusive benefits on eligible product purchases.

Allianz Life also provides individuals with a more secure and attractive option to enter the life insurance industry, with initiative such as the 24-month Allianz C.E.O. Programme to fast track the growth and path to success as a best-in-class Allianz Life Changer, with monthly financial support of up to RM12,000.

“When you join Allianz Life Changer, you’re not just starting a job – you are embarking on a career that empowers you to deliver personalised and impactful service to every customer,” Charles said.

Being an Allianz Life Changer means joining a vibrant community of passionate professionals and becoming part of a global network that values innovation, integrity and the significant impact of financial security.

Reflecting on the company’s strong commitment to job security and career growth, Allianz Life achieved a remarkable 51.9 per cent increase in recruitment in 2023, in which the number of new agents grew from 1,417 as of 31 December 2022 to 2,152 by the end of last year, bringing the total number of agents to 5,971.

For more details on Allianz Life Changer, visit Allianz Life Changer - Allianz Malaysia.

-- BERNAMA