HERE, Baidu Maps To Co-Develop Global Intelligent Driving, Navigation Solutions

KUALA LUMPUR, April 27 (Bernama) -- HERE Technologies, the mapping and location data company, and Baidu Maps have signed a memorandum of understanding (MoU) to jointly develop advanced mapping, navigation and intelligent driving solutions for global automakers.

Under the agreement, the two companies plan to combine HERE’s artificial intelligence (AI)-powered live map and location services for Intelligent Speed Assistance (ISA), Advanced Driver Assistance Systems (ADAS) and automated driving features with Baidu Maps’ navigation capabilities and research and development expertise.

According to HERE in a statement, the collaboration aims to deliver a unified global solution for next-generation intelligent vehicles, covering key in-vehicle experiences and assisted-driving functions across multiple markets.

In advanced lane-level navigation, the companies will integrate HERE’s global map content, Dynamic Map Content and Connected Vehicle Service APIs with Baidu Maps’ global navigation engine and lane-level capabilities.

The solution is intended to support Chinese automakers in serving both domestic and international markets through a single, scalable navigation framework with enhanced precision and positioning.

The partnership also includes development of HERE Predictive Signal Timing, combining HERE’s global probe data and cloud-based application programming interfaces (APIs) with Baidu Maps’ traffic intelligence algorithms and deployment experience. The feature is designed to improve driving smoothness and safety by enabling more stable stopping behaviour at traffic signals and reducing abrupt manoeuvres.

For ADAS and ISA, HERE and Baidu Maps will integrate lane-level data, speed-limit advisory systems and predictive road attributes to support machine-readable inputs for advanced driving functions. The combined offering is designed to enable compliance with global regulatory requirements while accelerating deployment of assisted-driving capabilities, including navigation-on-autopilot-level functions.

The companies also plan to explore AI-driven collaboration to enhance in-vehicle intelligence, including generative AI applications for contextual navigation, predictive alerts and voice-assisted driving features tailored to real-world conditions.

The solutions will be introduced to automakers in phases, starting with pilot programmes before scaling into broader digital cockpit platforms.

-- BERNAMA